Keynote Guides the reader through the process of developing a collection, from initial research through to final presentation and exhibition and sale Key Features and Highlights Fully explores the development process from initial ideas through to final outcome Features key fashion industry creative including Eley Kishimoto, Nicholas Kirkwood, Giles Deacon, Markus Lupfer, John Varvatos, Vivienne Westwood, Ohne Titel, Shelley Fox and Bill Amberg Demonstrates how students can develop their own collections for a range of different markets. Basics Fashion Design: Developing a Collection teaches the process from initial design ideas through development of product to the final outcome and its ultimate exhibition and sale. The book is supported by illustrative examples and case studies, and includes an overview of fashion collections through the eyes of prominent fashion journalists. Developing a Collection contains everything the fashion student needs to know about developing a collection, including an overview of the development process, the common themes used by designers, different market levels, from haute couture to the high street, specialist collections, and approaches to designing a student collection. BiographyElinor Renfrew worked in fashion education for over 15 years, lecturing worldwide. Sheis currently the course director at Kingston University in London. An expert inchildrenswear and women swear, Elinor launched her own label before working for companies such as Babygro and the William Baird group. Colin Renfrew has over 25 years' experience in fashion education and is the Dean of the School of Design and Technology at The London College of Fashion. Colin has represented the London College of Fashion at British Fashion Council events in China and Russia as well as working in partnership with a university in Sri Lanka.