Critical Thinking -understanding the predispositions of human brain
"Understanding the predispositions of the human brain can help us become aware of our biases and think more critically". says prof Gaurav...
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gaurav mandal
Mar 1, 20232 min read
Difference between Brand Identity of Raw Mango ,Pero and Anavila Misra
Raw Mango, Pero, and Anavila Misra are all Indian fashion brands that use traditional Indian textiles and craftsmanship. While all three...
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gaurav mandal
Mar 1, 20232 min read
How to use Indian-handloom craft in western wear
"Indian handlooms are good for making westernwear garments because they offer a unique combination of traditional techniques and modern...
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gaurav mandal
Mar 1, 20232 min read
How Luxury house Dior , Hermes and Chanel have unique Brand Identity
Dior, Hermes, and Chanel are all luxury fashion brands that have a strong and distinct brand identity. Here are some differences in their...
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gaurav mandal
Mar 1, 20232 min read
How to ideate a 4 letter brand name
"4-letter brand names have several benefits like easy recall, catchiness, aesthetic appeal, easy incorporation into designs, and ease of...
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gaurav mandal
Mar 1, 20231 min read
Best criteria's to create All-purpose fashion brand name
"Choosing a good brand name is crucial for any business, and it is especially important for a fashion brand as the name can influence how...
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gaurav mandal
Feb 27, 20232 min read
French words commonly used in Fashion Industry
Haute couture - high fashion or custom-made clothing Prêt-à-porter - ready-to-wear clothing Avant-garde - innovative or experimental...
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gaurav mandal
Feb 22, 20231 min read
What is difference between brand prism of diesel brand and levi's brand
"Brand prism is a model that helps to understand a brand's identity and how it is perceived by its target customers" Says Gaurav Mandal ,...
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gaurav mandal
Feb 22, 20232 min read
How fashion brand owners can measure and optimize marketing funnel's performance
"Fashion brand owners can measure and optimize their marketing funnel's performance by tracking key metrics like website traffic,...
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gaurav mandal
Feb 22, 20232 min read
How Indian fashion brand can retain customers in their marketing
"Retaining customers is crucial for Indian fashion entrepreneurs to maintain a sustainable business and grow their brand". "Repeat...
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gaurav mandal
Feb 22, 20232 min read
How to Convert Leads into Sales for Indian fashion brand marketing
"Converting leads into sales is essential for Indian fashion entrepreneurs to generate revenue and sustain their business". "Without...
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gaurav mandal
Feb 22, 20231 min read
How to Nurture Leads in Indian fashion brand marketing in 2023
To nurture leads in Indian fashion brand marketing, consider the following strategies: Email Marketing: Use email marketing to keep your...
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gaurav mandal
Feb 22, 20231 min read
How to Generate lead in Indian fashion brand marketing
To generate leads in Indian fashion brand marketing, consider the following strategies: Create a Lead Magnet: Offer a valuable lead...
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gaurav mandal
Feb 22, 20232 min read
How to Generate Interest for Indian fashion brand marketing
"Social media marketing knowledge is important for Indian fashion entrepreneurs because it offers a cost-effective way to reach a larger...
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gaurav mandal
Feb 22, 20232 min read
How to create marketing funnel for Indian fashion brand in 2023
"Digital marketing has become an integral part of the fashion industry, and having knowledge of digital marketing is crucial for Indian...
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gaurav mandal
Feb 21, 20232 min read
20 colour palettes used by famous fashion designers
Here are 20 more color palettes that fashion designers use in their collections: Dark and Mysterious: A palette of deep, moody colors...
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gaurav mandal
Feb 21, 20232 min read
How fashion designers finalise colours for a season
"Fashion designers typically finalize colors for a season by conducting extensive research and trend analysis, considering factors such...
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gaurav mandal
Feb 21, 20232 min read
What is the best method for pricing a fashion commodity
"Pricing a fashion commodity requires a careful balance of several factors, including the cost of production, target market, brand value,...
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gaurav mandal
Feb 21, 20232 min read
How fashion designers develop concept for a theme
"Developing a concept for a fashion theme involves identifying a central idea or inspiration that will guide the design process" says...
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gaurav mandal
Feb 21, 20232 min read
How to design a fashion collection aligned to latest tends,consumer taste with right pricing
"Designing a fashion collection that is aligned with the latest trends, meets consumer taste, and is priced right requires careful...
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